The campaign #CadaPretoÉUmaConquista speaks about the importance of seeing more Black people occupying spaces on stages and screens, gaining the spotlight in entertainment, obtaining opportunities, and making other Black people feel empowered. A tangible example of this is the star of our manifesto: Gabz, who starred in our series "Da Ponte Pra Lá" and later also starred in a prime-time novela.
The campaign film was recognized in the main promo awards in the world: The GEMA Awards, bringing home two Golds:
